CUSTOMER STORY

A VIRTUAL GAME CHANGER

Helped HP create a cutting-edge interactive experience designed to reach CIOs about the risk in not securing their networks. We created an untethered, ready-to-use VR mounted viewing experience using Michael Caice* as the human narrator. We immersed Caice into a Hacker’s Lair (an animated, 3-D environment) which could be viewed only by wearing an Oculus VR viewer. Our team co-wrote, produced, and directed the 3-D video production. The result was HP was able to exceed their sales goals. 

*Michael Caice is a security expert and former computer hacker from Ile Bizard, Quebec who launched a series of highly publicized denial-of-service attacks in February 2000 against large commercial websites, including Yahoo!, Fifa.com, Amazon.com, Dell., E*TRADE, eBay, and CNN.

PROJECT STATS

HP

Client

Sales

Purpose

2018

Project Year

Technology

Industry